You can store and add the content published on the external resources to the SimpleOne system to move it through all development stages before the publication.
To create a marketing campaign, complete the steps below:
Content form fields
Field | Mandatory | Description | |
---|---|---|---|
Author | No | Specify the employee that created the content. The employee creating the record is automatically added to this field. This value can be changed. | |
Literary editor | No | Specify the employee responsible for the editing of the text. | |
Proofreader | No | Specify the employee responsible for the proofreading of the text. | |
Designer | No | Specify the employee that designed the content. | |
Layout designer | No | Specify the employee responsible for the layout of the content. | |
Expedite | No | Select the checkbox if the content must be expedited. | |
Blocked | No | Select the checkbox if the content is blocked. | |
Name | Yes | Add the title of the content. | |
Selling direction | Yes | Specify the selling direction, to which the content is related. | |
Service or product | No | Specify the service or product, to which the content is related. | |
SME | No | Specify the employee responsible for the SME review of the content. | |
Master content | No | Specify the main content if this content extends on it. | |
Status | Yes | Specify the current content status. Available options:
| |
Steps on ladder of recognition | No | Specify the step of the recognition ladder, to which the content is related. | |
Communication objective | No | Specify the content communication objective. | |
Differentiator | No | Specify the criteria for the choice of service provider, to which the content is related. | |
Pain | No | Specify the customer pain, to which the content is related. | |
Content structure | No | Add the description of the content structure. You can use text formatting instruments and add images to this field.
| |
Link to document folder | No | Specify the link to the document folder for the content in the connected SharePoint instance. | |
Link to draft | No | Specify the link to the content draft for the content in the connected SharePoint instance. | |
Additional comments | No | Add comments about the content. |
The following related lists are located under the form: